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Gemma Godfrey (Godders) ran in the Loughborough Students Union elections 2006
for the position of Union President and NUS Delegate.
She won both!!
Here's a quick rundown of all of the best bits of the campaign, for posterity and
because I've got
a bad memory and I want to remember all the hard work we put in and the good
times we had!
All the photos are online in the photo gallery at
www.losingtouch.co.uk/gallery/godders - this page is the information
behind it all!

Posters
All of the posters were printed on pink paper, and some of them were
used in the NUS campaign as well. Most posters were A4 but a few
hundred were A3.
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The poster with the stencil of Gemma's face was made halfway through
the campaign and was put up all over campus, and used on the placards.

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Banner
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This massive banner, measuring 12 foot x 8 foot was
mainly made by Gareth, a professional graffiti artist. With some
massive stencils and a lot of spray paint he did a brilliant job.
Fee, Jim, Martin, Tara and Tiny all helped, and when it went up it
eclipsed all of the other banners! Some cretin tore the D and the E
within 24 hours of putting it up, so various fixes were attempted
without much success, and then later on the wind ripped the GOD bit off
anyway! The final fix job left the banner looking hideously
disfigured, but at least we tried! On the last day of voting, the
"BELIEVE" bit was cut down and put up outside EHB to great effect! |
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Hustings and Manifestos
Official hustings in the Griffin (a pub in town), the union, EHB, and
live on LCR (Loughborough Campus Radio) were used to get the actual
substance across. The label manifesto can be found on the
Label Website.
Door Knocking and Shoutouts
Gemma spent most of her time during each day running all over campus
going into lectures, dinner halls and committee meetings giving short
speeches about why people should vote for her. Starting at the middle
weekend, she and Neve set off on a door knocking mission in which they got
round most of the rooms on campus, so this large amount of effort is
recognised by voters and mostly appreciated.
Placards
Using some A3 posters, Jim made several placards (similar to the GOLF
SALE) signs you see in the high street. These were used to attract
attention and on the event nights at the union they were a clever way around
the rule about not putting up posters in the building. They also
showed where Gemma was in case people wanted to find her, and they were
visible from a distance!

T-shirts
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Gemma had a couple of black t-shirts saying
"Godders for President" etc, and we also got about 30 white t-shirts
saying "I BELIEVE" for various people to wear throughout the campaign.
These worked really well, as they had much more impact than stickers. |
Body Painted People!
On the Wednesday and Friday nights for the 2 main weeks of the campaign, 3
brave people at a time swapped their clothes for silver or gold body paint, with
a "BELIEVE" or "GODDERS 4 PRES" message painted on their backs. They were
a credit to the campaign, attracting attention and just looking damn cool!

Freebies!
Here is a list of the free stuff Gemma and her support team we were
giving out for free:
- Pink helium balloons with "I BELIEVE!" written on
- Glow wrist bands - these were brilliant because whilst Gem was
attaching them to wrists, she had the person's undivided attention
to do her sales pitch or just chat to them, and there were quite
often groups of people queuing up to get their free glow wrist band.
It was also a very visible freebie and could be seen all over the
place!
- Goodie bags - little plastic bags with an "I BELIEVE" sticker on
containing a "GODDERS FOR PRES" business card thing, a cheap foam
type model aircraft kit (the really simple ones!) and sweets etc.
- T-shirts - 30 free "I BELIEVE" white ones which mainly went to
supporters
- LOADS of stickers - some saying just "I BELIEVE!", others saying
"I BELIEVE IN GODDERS FOR PRESIDENT":
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- LOADS of sweets - including drum sticks, candy necklaces,
sherbet lemons, love hearts, chocolate éclairs etc. On the
actual voting days we gave away 18kg of free sweets! Not a
bribe, no not at all!

This is what 12kg of sweets looks like!! |
The Pink Van
A contact of Gemma's offered the use of a small pink promotions van.
We made 3 fabric "BELIEVE" banners for it which we placed outside the
union on the first Hey Ewe and FND but none of these survived very long
at all, and they were expensive and difficult to make (e.g. buying tough
fabric, sewing it together, cutting out the stencils and spray painting
them). We decided not to use the van again until voting days.
We made a white backing board for each side of the van, and then
taped A3 printouts onto each side saying "BELIEVE IN GODDERS". Gem
pimped up the van with balloons and party decorations, and Evo drove it
round the halls on campus on the final Tuesday (when it was bitterly
cold and pouring with rain). On Wednesday it was parked up outside
the union. It had a sound system on it which was playing tracks
like Kylie - I believe in you, Chemical Brothers - Believe, Smash Mouth
- I'm a believer, etc etc. The dixie horn was also brilliant, it
could be heard all over campus!
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Handout slips
We got loads of these little handout slips printed and Gemma gave them
out when door knocking and mingling with people in clubs.


Extreme Flyering
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On the last Monday night after making the van boards, we set off around
campus putting hundreds of small "IT'S TIME TO BELIEVE" posters everywhere we could
(A3 paper cut into 3 bits each). We gave
up at 2am due to severe cold, but Grogan (AU President) was up until 8am doing
his extreme flyering, to the extent where he received an official complaint from
the university! That's extreeeeme! |
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Voting Days
We had the main polling stations covered by supporters over the 3 days of
voting, including the union, the college, EHB, the library, James France lecture
theatre, and all the big halls. 18kg of sweets were given away, and this
got a very good response. It was great to hear the positive response from
people from quite early on, e.g. "Vote Godders" - to which the response was "I
already have!" - this made the wait for the election results a lot less nervous,
especially as the other candidates hadn't done anywhere near such a varied,
visible and interesting campaign.
Final Results!
Gemma won by a landslide! She got more votes than both of her opponents
combined, and was only 18 votes away from winning the race outright in the first
round (it's all to do with meeting a quota of 50% of the votes + 1).
See the official results on the
www.lufbra.net/elections page or have a look at this bar chart of the
breakdown of the results:
The final votes after all redistributions was as follows:
- Total valid votes: 3753
- Godders: 2045
- Jock: 1525
- Lyc: 442
- No candidate: 75
Godders won on all ballot boxes except:
- Cayley (Jock)
- Elvyn (Jock)
- DC (Jock)
- Holt (Jock)
- College (Lyc)
- Harry French (Lyc)
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The Celebration!
It's safe to say a fair amount of celebrating was done on hearing the
election results - we had a special elections party in Bocca bar in the union
until 4am...!
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